Wow Air will begin offering flights June 10 from San Francisco International Airport to Iceland for as little as $99 each way and to many European cities, with a stop in Iceland, starting at $199 each way. The tickets will go on sale at 6 a.m. Pacific time Saturday, but the carrier, based in Reykjavik, will sell only 10 percent of seats on certain flights at those lowest fares.
And like most low-fare, bare-bones carriers, Wow will charge fees for almost everything but a small personal carry-on item weighing 11 pounds or less. Between SFO and Europe, passengers will pay $114 round-trip to carry on a bag weighing more than 11 and up to 26 pounds, and $152 round trip to check a bag. Many U.S. carriers allow one free carry-on and one free checked bag on international flights, along with free meals and house wine and beer. On Wow, food and beverages, including soft drinks, are extra. To get the lowest fares, Wow passengers generally will need to book online quickly and be willing to travel during off-peak periods, said Skúli Mogensen, Wow’s founder and chief executive. Wow will have five departures weekly from SFO. Starting June 16, it will offer four flights weekly from Los Angeles International. The only other U.S. cities it serves are Boston and Washington. It will add service from Toronto and Montreal this spring.